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Floors ​

Floors are an essential tool in ad campaigns as they enable you to establish a minimum price for ads. This serves the purpose of eliminating low-paying campaigns and ultimately boosting auction pressure. By implementing a floor, you can effectively block bids that fall below your set price, providing buyers with transparency and facilitating more efficient bidding processes.

ParameterRequiredTypeDescription
flrrequiredintegerminimum bid price for this item expressed in CPM (150 = $1.50)
flrCuroptionalstringcurrency of the flr attribute specified using ISO-4217 alpha codes. Defaults to "USD"

Example slot definition with a floor of $1.50 ​

js
// define slots
aps.record("ad/slot/define", {
  item: [
    {
      id: "div-slot-1",
      flr: 150,
      flrCur: "USD",
      spec: {
        placement: {
          tagid: "name-for-reporting",
          display: {
            displayfmt: [{ w: 300, h: 250 }],
          },
        },
      },
    },
  ],
});
// define slots
aps.record("ad/slot/define", {
  item: [
    {
      id: "div-slot-1",
      flr: 150,
      flrCur: "USD",
      spec: {
        placement: {
          tagid: "name-for-reporting",
          display: {
            displayfmt: [{ w: 300, h: 250 }],
          },
        },
      },
    },
  ],
});
js
// define slots
aps.record("ad/slot/define", {
  slots: [
    {
      slotID: "div-slot-1",
      slotName: "name-for-reporting",
      sizes: [[300, 250]],
      flr: 150,
      flrCur: "USD",
    },
  ],
});
// define slots
aps.record("ad/slot/define", {
  slots: [
    {
      slotID: "div-slot-1",
      slotName: "name-for-reporting",
      sizes: [[300, 250]],
      flr: 150,
      flrCur: "USD",
    },
  ],
});